Jake Gosling, who co-wrote and produced the majority of Sheeran's debut album, has no writing credits on this album, while new collaborators include Snow Patrol's Gary Lightbody and British drum and bass band, Rudimental.
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Sheeran stated that he "started off making another acoustic record, and it turned into a neo-soul-funk record," due to the influence of working with producers like Rubin and Benny Blanco that "pulled out of comfort zone." Getting into the studio with Rubin to "rerecord all the songs" after two years of writing them made the songs sound "raw and interesting", at a time when Sheeran was getting tired of them, giving him a chance to "actually set up the album instead of just putting it out." However, doing an entire album with Rubin "just wouldn't work on pop radio", so after working with Rubin he wrote the songs, " I'm a Mess", and " Thinking Out Loud", both about his girlfriend at the time, with a different producer. Having written "hundreds" of songs, Sheeran entered the studio with Rubin and they cut that down to the 15 new songs that are feature on the album, excluding " I See Fire", which was recorded separately and saw release on the soundtrack for The Hobbit: The Desolation of Smaug. In 2015, x won the Brit Award for British Album of the Year, and at the 57th Grammy Awards it was nominated for Best Pop Vocal Album and Album of the Year. Also, x broke Adele's record for the longest charting top 10 album in the history of the United Kingdom.
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It also became the first album ever to be certified Diamond in Australia. The album has been certified 3× Platinum in Canada, 6× Platinum in New Zealand, and 4× Platinum in the US, with sales of over four million copies. x has been certified 12× Platinum in the UK with sales of over three million copies, making it the third best-selling album of the 2010s and the 20th best selling album in the history of the UK. In December 2014, Spotify named x the most-streamed album in the world for 2014, racking up more than 430 million streams for the year. It gave Sheeran his fifth consecutive top 10 single from the album in Australia and New Zealand, peaking at numbers nine and eight, respectively. "Photograph" was released as the album's fifth and final single. 2 on the UK Singles Chart, becoming the fourth-consecutive single from x to hit the top 10 in Sheeran's native country. The album's fourth single, a remix of "Bloodstream", peaked at No. The album has been certified 4× Platinum, with sales of over four million copies in the US alone. 2 on the Billboard Hot 100, until he released " Shape of You", which debuted at No. "Thinking Out Loud" also became Sheeran's biggest hit in the US at the time, peaking at No. It became Sheeran's second UK number-one single and has been certified 3× Platinum, with sales of over one million copies in the UK. 1 in 12 countries, and the top five in 12 more. The album's third single, "Thinking Out Loud", achieved international success, peaking at No. 8 in the UK and number nine on the US Billboard Hot 100, becoming Sheeran's first top-10 single in the US. The second single, "Don't", peaked at No. The lead single, "Sing", became Sheeran's first UK number-one song, reached number 13 in the US and peaked inside the top 10 in several other countries. Five singles were released from the album: " Sing", " Don't", " Thinking Out Loud", " Bloodstream" (a collaboration with Rudimental), and " Photograph". x also reached the top five in seven other countries and was the best selling album of 2014 in Australia, New Zealand, Ireland, and the United Kingdom. 1 in 15 countries, while topping both the UK Albums Chart and the US Billboard 200. It was an international commercial success, peaking at No. The album received positive reviews from music critics. It was released on 20 June 2014 in Australia and New Zealand, and worldwide on 23 June through Asylum Records and Atlantic Records. × (pronounced "multiply") is the second studio album by English singer-songwriter, Ed Sheeran.